Gandais, Alban F (1994) An experimental study of the number of levels effect in metric conjoint analysis. Masters thesis, Concordia University.
An experiment conducted with 248 undergraduate students to provide additional evidence to the "Number of levels effect", and to investigate its relationship with several characteristics of conjoint design.
|Divisions:||Concordia University > John Molson School of Business|
|Item Type:||Thesis (Masters)|
|Authors:||Gandais, Alban F|
|Pagination:||viii, 98 leaves ; 29 cm.|
|Degree Name:||Theses (M.Sc.Admin.)|
|Program:||Faculty of Commerce and Administration|
|Deposited By:||Concordia University Libraries|
|Deposited On:||27 Aug 2009 15:46|
|Last Modified:||08 Dec 2010 10:41|
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