Breadcrumb

 
 

Negotiating a community space in the state media : the development of cable television in China : a case study of a community cable TV station in Tianjin

Title:

Negotiating a community space in the state media : the development of cable television in China : a case study of a community cable TV station in Tianjin

Wu, Mei (1998) Negotiating a community space in the state media : the development of cable television in China : a case study of a community cable TV station in Tianjin. PhD thesis, Concordia University.

[img]
Preview
PDF
10Mb

Abstract

The spread of cable television in the 1990s has seriously challenged the historically rooted place of Chinese mass media as an organ of the state propaganda machine. One of the more acute features in the cable development was the establishment of cable stations run largely by communal work units known as " danwei " in Chinese. This thesis probes the "micro locale" of a Chinese danwei community and investigates how the communist propaganda is distilled at the grass-roots level and, furthermore, how the indigenous resistance and defiance against the central domination are negotiated and translated into community-based cable television. It seeks to illuminate the nature of the media development in reform-era China from the perspective of community media--or danwei media, as the most appropriate term and, consequently, map out the changing patterns of control, contestation and conciliation between the twin actors of community media and state propaganda. Chinese danwei communities have constituted a basic unit of the social organization of communist China and occupied a prima position in the communist establishment of mass media. It is in the ultimate interests of the state to control media undertakings at the grass-roots in order to dominate the local space of communication and entertainment with the official language and ideology. However, this objective of absolute control on the part of the central government becomes definitely impossible, particularly in the age of economic reform of the 1990s, when the once omnipotent power of the Party-state has withered away remarkably in terms of permeating the daily life of the danwei communities. My research findings illustrate the tension and symmetry between community-cable television and the overarching Chinese media system. On the one hand, community cable embodies the grass-roots resistance to the state domination of television--it is the intelligent use of cable technology on the part of danwei communities to take advantage of the communist tradition of locally organized media operation in gaining control over the local television space. Simultaneously, though, community cable has emerged as the newest medium for the state propagandists to penetrate the basic units of society. It provides local resources to not only assist the delivery of state propaganda to work units, but also the repackaging of the state propaganda vocabulary into more locally palatable television programming. Community cable represents a unique experience of the Chinese people in asserting their desire to recapture the local media and to negotiate their space within the state structure of mass media.

Divisions:Concordia University > Faculty of Arts and Science > Communication Studies
Item Type:Thesis (PhD)
Authors:Wu, Mei
Pagination:vi, 262, [19] leaves : ill. (some col.) ; 29 cm.
Institution:Concordia University
Degree Name:Theses (Ph.D.)
Program:Communication Studies
Date:1998
Thesis Supervisor(s):Buxton, William
ID Code:692
Deposited By:Concordia University Libraries
Deposited On:27 Aug 2009 13:13
Last Modified:08 Dec 2010 10:16
Related URLs:
All items in Spectrum are protected by copyright, with all rights reserved. The use of items is governed by Spectrum's terms of access.

Repository Staff Only: item control page

Document Downloads

More statistics for this item...

Concordia University - Footer