Miguel, Marco (2004) Web and paper questionnaires : an experimental comparison. Masters thesis, Concordia University.
|PDF - Accepted Version|
The objective of this study is to investigate and model the acceptance of Web and paper-and-pencil questionnaires applied within a company. The study population consists of employees of United Nations agencies at any level with a corporate e-mail account and easy access to an Internet browser. This study uses a crossover design to avoid confounds such as order effects and variability between participants. Acceptance is assessed through the behavioral intention to respond (future) questionnaires, in a model where perceived ease of use, perceived enjoyment, portability value and computer anxiety are proposed as determinant variables. The results of this research do not indicate a difference in the reported behavioral intention to respond to future questionnaires between the two media. Nevertheless, response rates were higher for paper questionnaires.
|Divisions:||Concordia University > John Molson School of Business|
|Item Type:||Thesis (Masters)|
|Pagination:||viii, 74 leaves : ill. ; 29 cm.|
|Degree Name:||M. Sc. Admin.|
|Program:||John Molson School of Business|
|Thesis Supervisor(s):||Croteau, Anne-Marie and Dyer, Linda|
|Deposited By:||Concordia University Libraries|
|Deposited On:||18 Aug 2011 14:15|
|Last Modified:||18 Aug 2011 15:46|
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