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Items where Author is "Nepomuceno, Marcelo Vinhal"

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Laroche, Michel and Nepomuceno, Marcelo Vinhal and Richard, Marie-Odile (2010) How do involvement and product knowledge affect the relationship between intangibility and perceived risk for brands and product categories? Journal of Consumer Marketing, 27 (3). pp. 197-210. ISSN 0736-3761


Nepomuceno, Marcelo Vinhal (2012) Anti-consumption: The lifestyles of the disciplined materialists. PhD thesis, Concordia University.

This list was generated on Sun Oct 4 03:17:51 2015 EDT.
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