Login | Register

Staying Connected: Gauging the relevance of English-language community newspapers in the Montreal region

Title:

Staying Connected: Gauging the relevance of English-language community newspapers in the Montreal region

Larsen, Wayne (2014) Staying Connected: Gauging the relevance of English-language community newspapers in the Montreal region. Masters thesis, Concordia University.

[img]
Preview
Text (application/pdf)
Larsen_MA_F2014.pdf - Accepted Version
Available under License Spectrum Terms of Access.
1MB

Abstract

Through a content analysis of seven Montreal community weeklies over a two-month period, as well as a case study of competition between two newspapers within a single market, this thesis examines how ownership structures and policies governing the provision of local content can affect the economic health of newspapers through the amount of advertising they attract. Informed by the theories that news is a commodity and that community news must be “relentlessly local,” this study focuses on how ownership and editorial practices — and their relationship to local readerships — can be credited for the continued vibrancy and financial health of some community newspapers while contributing to the floundering of others.

Divisions:Concordia University > Faculty of Arts and Science > Journalism
Item Type:Thesis (Masters)
Authors:Larsen, Wayne
Institution:Concordia University
Degree Name:M.A.
Program:Journalism Studies
Date:8 July 2014
Thesis Supervisor(s):McLean, James
ID Code:978757
Deposited By: WAYNE LARSEN
Deposited On:07 Nov 2014 16:29
Last Modified:18 Jan 2018 17:47
All items in Spectrum are protected by copyright, with all rights reserved. The use of items is governed by Spectrum's terms of access.

Repository Staff Only: item control page

Downloads per month over past year

Back to top Back to top