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Shit Harper Did: A community speaking truth to power?

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Shit Harper Did: A community speaking truth to power?

Piebiak, Jill (2014) Shit Harper Did: A community speaking truth to power? Masters thesis, Concordia University.

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Abstract

How did a small group of motivated citizens, with limited funds, break into a sphere of political commentary reserved for media and political elite? Built by a group of Vancouver-based comedians, in 2011, the website Shit Harper Did (SHD) mockingly reframed Harper’s policies through a number of satirical YouTube videos begging Canadians not to re-elect the Prime Minister. In 2013, SHD relaunched a community-based website, built on NationBuilder, and aired a TV commercial crowdfunded on IndieGoGo. They learned new organizing strategies and SHD embraced their online community. Their humorous interventions and media tactics have complimented their current, long-term strategy enabling them to become a sustained and engaged political organization. This group exemplifies how non-elite actors mobilize social media and online organizing software to influence Canadian politics. Political advocacy in Canada changes as online organizations find new strategies to run issue-based campaigns on the power of donations and volunteer actions.

Divisions:Concordia University > Faculty of Arts and Science > Communication Studies
Item Type:Thesis (Masters)
Authors:Piebiak, Jill
Institution:Concordia University
Degree Name:M.A.
Program:Media Studies
Date:August 2014
Thesis Supervisor(s):McKelvey, Fenwick
ID Code:978771
Deposited By: JILL PIEBIAK
Deposited On:07 Nov 2014 16:36
Last Modified:17 Sep 2018 20:50

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