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Items where Author is "Böckenholt, Ulf"

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Article

Mourali, Mehdi and Böckenholt, Ulf and Laroche, Michel (2007) Compromise and Attraction Effects under Prevention and Promotion Motivations. Journal of Consumer Research, 34 (2). pp. 234-247. ISSN 0093-5301

This list was generated on Wed Apr 23 12:06:44 2014 EDT.

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