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Audience fragmentation and the development of market decision support systems

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Audience fragmentation and the development of market decision support systems

Graham, John Alexander (1987) Audience fragmentation and the development of market decision support systems. Masters thesis, Concordia University.

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Divisions:Concordia University > Faculty of Arts and Science > Communication Studies
Item Type:Thesis (Masters)
Authors:Graham, John Alexander
Pagination:173 leaves ; 29 cm.
Institution:Concordia University
Degree Name:M.A.
Program:Media Studies
Date:1987
Thesis Supervisor(s):Gardiner, W. L.
ID Code:2587
Deposited By: Concordia University Library
Deposited On:27 Aug 2009 19:18
Last Modified:15 Mar 2018 22:15
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