Items where Author is "Cleveland, Mark"
Cleveland, Mark, Laroche, Michel and Hallab, Ranim (2012) Globalization, culture, religion, and values: Comparing consumption patterns of Lebanese Muslims and Christians. Journal of Business Research . ISSN 01482963
Cleveland, Mark, Papadopoulos, Nicolas and Laroche, Michel (2011) Identity, demographics, and consumer behaviors: International market segmentation across product categories. International Marketing Review, 28 (3). pp. 244-266. ISSN 0265-1335
Cleveland, Mark, Laroche, Michel, Pons, Frank and Kastoun, Rony (2009) Acculturation and consumption: Textures of cultural adaptation. International Journal of Intercultural Relations, 33 (3). pp. 196-212. ISSN 01471767
Cleveland, Mark (2006) The local, the global, and the creole : ethnic identification, acculturation to global consumer culture, and consumptionscapes. PhD thesis, Concordia University.
Cleveland, Mark (2000) An international empirical comparison of in-store information search antecedents for a Christmas gift. Masters thesis, Concordia University.