Items where Author is "Lachieze-Rey, Arthur"
![[up]](/style/images/multi_up.png)
Up a levelGroup by: Item Type | No Grouping
Jump to: Thesis
Number of items: 1.
Thesis
Lachieze-Rey, Arthur and Dolbec, Pierre-Yann (2023) What makes firms great at digital marketing? A qualitative analysis of firms’ digital marketing capabilities. Masters thesis, Concordia University.
