Items where Division is "Marketing" and Year is 2007

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Mourali, Mehdi, Böckenholt, Ulf and Laroche, Michel (2007) Compromise and Attraction Effects under Prevention and Promotion Motivations. Journal of Consumer Research, 34 (2). pp. 234-247. ISSN 0093-5301

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Teng, Lefa and Laroche, Michel (2007) Building and testing models of consumer purchase intention in competitive and multicultural environments. Journal of Business Research, 60 (3). pp. 260-268. ISSN 01482963

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Ueltschy, Linda C., Laroche, Michel, Eggert, Axel and Bindl, Uta (2007) Service quality and satisfaction: an international comparison of professional services perceptions. Journal of Services Marketing, 21 (6). pp. 410-423. ISSN 0887-6045