Items where Division is "Marketing" and Year is 2007

Article

Mourali, Mehdi, Böckenholt, Ulf and Laroche, Michel (2007) Compromise and Attraction Effects under Prevention and Promotion Motivations. Journal of Consumer Research, 34 (2). pp. 234-247. ISSN 0093-5301

Teng, Lefa and Laroche, Michel (2007) Building and testing models of consumer purchase intention in competitive and multicultural environments. Journal of Business Research, 60 (3). pp. 260-268. ISSN 01482963

Ueltschy, Linda C., Laroche, Michel, Eggert, Axel and Bindl, Uta (2007) Service quality and satisfaction: an international comparison of professional services perceptions. Journal of Services Marketing, 21 (6). pp. 410-423. ISSN 0887-6045