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Items where Division is "Concordia University > John Molson School of Business > Marketing" and Year is 2019

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Number of items: 14.

A

Arsel, Zeynep (2019) Fazendo Perguntas Com Um Foco Reflexivo: Um Guia Para o Planejamento e Condução de Entrevistas. Revista Interdisciplinar de Marketing, 8 (2). pp. 84-98.

Aurup, Golam Mohammad Moshiuddin (2019) Three Essays on the Effects of Bilingualism on the Response in the Two Languages. PhD thesis, Concordia University.

D

da Rocha Melo, Carolina (2019) Influencers and Brand Partnerships: A Co-Branding Story. Masters thesis, Concordia University.

H

Huang, Chunxiang (2019) Can Depletion Attenuate the Reverse Priming Effect of Slogans on Behaviour? Masters thesis, Concordia University.

J

Jarry, Francis G. (2019) The Interplay Between Scarcity Appeals and Hyperopia. Masters thesis, Concordia University.

K

Kruidenier, Stijn (2019) Temporary Institutions: The dynamism of beer regulations in Brazil before, during and after the 2014 World Cup. Masters thesis, Concordia University.

L

Le Bouthillier, Marie (2019) Hikers, What’s to Eat in Your Backpack? Extraordinary Eating in Extraordinary Experiences. Masters thesis, Concordia University.

Li, Yushan (2019) Very Rich Asians: How Does Acculturation Transform the Status Consumption of Wealthy Immigrants? Masters thesis, Concordia University.

M

Mayer-Heft, Nathaniel (2019) Language Choice and Marketing Communications. Masters thesis, Concordia University.

S

Shamayleh, Ghalia (2019) Engagement and Monetization on Instagram Pet Influencer Communities. Masters thesis, Concordia University.

Sharma, Arashdeep (2019) Emotive Appeals in Charitable Advertisements: Investigating Donors’ Behavior and Visual Attention. Masters thesis, Concordia University.

W

Wang, Lei (2019) The Influence of Prevention- versus Promotion-Focused Brand Slogans on Consumer Motivated Choices and Behaviors. Masters thesis, Concordia University.

Wu, Xiu (2019) Measuring the Perceived Boundary between Consumers and Brands. Masters thesis, Concordia University.

Z

Zhang, Jingning (2019) The Context and Effects of Financial Literacy in Canada. Masters thesis, Concordia University.

This list was generated on Tue Feb 18 03:10:42 2020 EST.
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