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Items where Author is "Habibi, Mohammad Reza"

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Article

Laroche, Michel and Habibi, Mohammad Reza and Richard, Marie-Odile and Sankaranarayanan, Ramesh (2012) The effects of social media based brand communities on brand community markers, value creation practices, brand trust and brand loyalty. Computers in Human Behavior, 28 (5). pp. 1755-1767. ISSN 07475632

Thesis

Habibi, Mohammad Reza (2015) Three essays on social media-based brand communities. PhD thesis, Concordia University.

This list was generated on Wed Aug 24 03:09:43 2016 EDT.
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